January 16, 2009

Naam Yoga Mexico Utilizing the Internet to Advance Cause

LogoNY1.jpgHappy New Year! Sat Jagat Singh, better known as Luis Colina, of Naam Yoga Mexico is the latest "Maestro" to bring this profession to our neighbors south of the border. Even though the internet is widely used throughout Mexico, the ratio of computers to residents is less than that of the United States, making his organization part of the first wave of small companies in Mexico to utilize the internet for marketing purposes.

Based in Mexico City, Naam Yoga Mexico promotes its offering of spiritual guidance, yoga classes and yoga teacher training courses through its website, search engine marketing and through social networking sites such as Facebook. With these tools, Sat Jagat Singh hopes to make yoga education and instruction available to those who would like to learn more about this ancient art form.

December 12, 2008

Tesla Motors of San Carlos, California Searching for Federal Loan

tesla-roadster.jpgBringing an affordable electric vehicle to the mass market is not an easy task. Tesla Motors of San Carlos, California, a new electric vehicle manufacturer, is in need of another financial boost after the recent economic downturn has forced them to seek private financing of around $40 million. The company's CEO, Elon Musk, is asking the federal government for at least a $350 million loan to finance a new manufacturing plant in San Jose, California. This plant will focus on Tesla's new project, a $60,000 model "S" sedan that will be more affordable for many consumers.

Tesla is definitely headed in the right direction. It is unfortunate that the company might have to put projects on hold if they are not given the federal loan they are requesting (which is a fraction of what Detroit is asking for.) The "Big 3" auto manufacturers are still set in their old ways which is the main reason they have to ask for a multi-billion dollar bailout in the first place. If they were able to analyze changes in the market accurately, they would not find themselves in this financial mess. What do you think? Feel free to comment...

September 15, 2008

Nexxo Financial Corporation

nexxo.jpgTen years ago, most remittances to Latin America were done through the use of Western Union. Today, Nexxo Financial Corporation of San Bruno, California is taking a huge chunk out of Western Union's market share by using technology that allows the customer to experience quick, no-hassle transfers of money to those countries.

Nexxo has a network of kiosks throughout the Spanish speaking communities of the Southwestern United States. With the incorporation of proprietary technology into these kiosks, Nexxo is able to charge lower rates than its major competition (a definite plus considering our current economic situation.) Customers are pleased to hear that their first transfer is free with an eight dollar charge per thousand dollar transaction thereafter.

I used Nexxo's toll-free number to call in a money transfer to a bank in the small city of Uruapan, Michoacan, Mexico. I was generally happy with their fast and efficient service. The transfer was received the same business day. We will have to see where Nexxo is headed in these turbulent times!